Content Writing Avatars – Tricky, Treacherous, Virtuous “Words are, in my not so humble opinion, our most inexhaustible source of magic. Capable of both inflicting injury, and remedying it.” – Albus Dumbledore. Professor Dumbledore’s words are golden advice for those who play with words for a living. We live in the time where the world […]

What is Page Ranking: To understand the importance of it, we must first understand what page ranking means when it comes to search engines and your internet experience. When you go online and use Google, say for example, you type in the words you think will best enable Google to find your desired result. But […]

What is Indexing? Indexing is quite simply put, just a list of things. When you open a book, the very first thing you see after all the acknowledgements is a list of everything that is in the book, this is called the index, remember? So, in a similar fashion, an index is used for managing […]

To understand how the internet works, we must first understand programs called web crawlers. If you are visualizing a spider in your head, from the various times you might have heard this word before, then you are correct. Another name for web crawlers is indeed spiders. “Where there is a web, there is a spider” […]

A reading experience can become a memorable one when the written article or blog is interactive, infused with emotions and laden with expressions that a reader can relate to. No matter what the genre is – academic, educative, as a business promotion tool or a web content page – if the writing is interactive, easy […]

What is Writing Process Outsourcing? Writing Process Outsourcing (WPO) is a new industry which works on similar principles as Business Process Outsourcing (BPO) or Knowledge Process Outsourcing (KPO). It is the process of hiring companies to deal with the content needs of all businesses. With the growing importance of content in the online world, most […]

Importance of Homepage Optimization If websites were books, then homepages would be the notoriously judged covers. Optimizing homepages for SEO is in vogue and for all the right reasons. Any user who is looking for services first lands on your homepage and that’s where all the judging begins. Before deciding whether he wants to do […]